Cancer Connected

We are proud to announce our participation to the Cancer Connections exhibit, benefit for the Canadian Cancer Society. A few of our pictures of cancer survivors were selected by Photo Sensitive and will be displayed during this year's exhibit across Canada. We are extremely honoured to be part of this initiative and we are looking forward to bringing the Picture the Cure's mission and values a step closer to the public thanks to high impact events such as Cancer Connections.

2009 Exhibition Schedule

Regina, Saskatchewan
June 9-25, 2009

Manitoba, Winnipeg
July 15 August 9, 2009

Saint John, New Brunswick
August 19 - September 4, 2009

Halifax, Nova Scotia
September 9-30, 2009

St. John's, Newfoundland
October 6-29, 2009

About PhotoSensitive

PhotoSensitive is a non-profit, national collective of photographers that harnesses the power of the camera to contribute to dialogue and impact on important issues of the day. For the past 18 years, the sum of these visions has provided compelling social comments on issues such as AIDS, child poverty, hospital care, health, racism, injustice, literacy among First Nations peoples, and the aftermath of the tsunami disaster, to name a few. Cancer Connections is its most ambitious project to date. Utilizing photographers across Canada to photograph issues that impact the well-being of Canadians, PhotoSensitive uses the camera to tell a story, spur viewers to action and change the world, one photo at a time.

The national launch of Cancer Connections was held in Toronto on May 20, 2008. The exhibition will be seen in 11 major cities in 10 provinces over a two-year period, engaging and mobilizing individuals and communities across the country, with a grand finale in Ottawa in 2010.

Get Involved in 2009!

Hello from Picture the Cure, we all hope that you had a marvelous end of year 2008 and we are happy to see you visiting our website again! Tremendous initiatives are going on behind the scenes at PTC and we will announce those at a more appropriate time, but we wanted to give you a quick update on our donation to the Canadian Cancer Society and how we are starting the year 2009.

Although the economy was struggling, PTC managed to raise and donate $3700 to the Canadian Cancer Society last year. We are proud of our accomplishments in these tough times and we are hopeful that we will match and even surpass this amount in 2009, thanks to a few initiatives, like our partnership with Get Involved.
is a brand new networking website aimed at bringing together like minded individuals from the non profit sector who are willing to make change possible. Get Involved is also a series of 25 documentaries airing on TVO that are celebrating people from 7 to 70 years old who are making a difference in their schools, communities and through their work.

Through, we are inviting everyone to participate in our challenge : Purchase a picture and help the fight against cancer! Let's show everyone our commitment and engage other people from the community to do the same.

We believe that Get Involved is a wonderful initiative that can help, not only our cause, but everyone who wants to see their efforts translated in community actions. So don't wait up, join and participate in our challenge. Let's create a movement like no other!

Our word needs to go beyond websites or the TV screen. We must tell everyone that we are committed and that we are not giving up the fight.

Get Involved now and make your contribution to the Picture the Cure's cause your goal for 2009!

Picture the Cure 2008 wrap up

Another calendar year, another edition of Picture the Cure, another success added to the list of events that brought hundreds of people together with the same goal : the fight against cancer through the love for art. The closing event brought such a positive and warm vibe that everyone in attendance felt like it was too early to wrap it up. Thanks to our supporters' enthusiasm, we are happy to announce that we'll be back next year with another exhibit, hopefully even more successful than this one.

Thanks to our official sponsors, LePix and The Framing Depot, we also awarded last night $500 to the lucky contestant who answered all 10 questions correctly in our one of a kind scavenger hunt. Congratulations to Catriona O. from Toronto for winning this well deserved prize!

Irina Souiki, President of Picture the Cure and Caitriona O., the winner of the $500 prize.
See more photos from the evening here

We would like to thank everyone who attended our event, as a participating artist, supporter or cancer survivor. We also thank all people who walked by the *Hotshot Gallery and were inspired to step in and admire the artwork, even buy a frame or two. Your contribution will reach those in need and we would like to remind you that 100% of our proceeds will go to the Canadian Cancer Society and the cause that we all support so passionately.

Once more, many thanks to our sponsors, LePix, The Framing Depot and Crumpler. Last but not least, thanks to all those who donated their time and worked hard to bring another edition of Picture the Cure to life. In particular, we would like to thank Beverly, Sabrina, Liz, Carla, Gerardo, Steve, Firda and Troy for their impromptu help at the gallery as well as the gallery staff who dedicated all their resources to the success of our exhibit.

On a last note, the artwork is available for pick-up at the Framing Depot, 1335 Lawrence Avenue East, Toronto (map link)

We hope to see you again next year! Stay tuned for important announcements about our organization in the next few months.